Feel the Difference
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Become a Finch Dealer

Grow your furniture retail business as a part of the Finch Dealer Family.
skyward poly patio furniture white farmhouse exterior patio bar and firepit

Finch’s Dealer Program is Designed with Your Success in Mind

With Finch, customers can feel the difference thanks to the quality and care that go into every piece of furniture and service interaction.

We do all that we can to ensure that Finch Dealers feel the difference as well.

We care deeply about our Finch Family of dealers, and are committed to helping them succeed. It starts with furniture crafted to the highest standards and backed by support and warranties that dealers and customers alike can count on. Finch Dealers get access to a robust library of sales resources, 3D visualizers, catalogs, and more.

Finch commits not to sell direct-to-consumer and offers dealers a protected 25-mile minimum geographic radius around any other Finch dealer. Our website, sales support, and operations are designed with our Finch Family of dealers in mind.

[Insert Testimonial from Mark at the Adirondack Guys – I heard from others, begged, and it’s the finest quality]

Finch Dealer Program Details

Furniture, Support, and Resources, all Crafted with Care

As a member of the Finch Dealer Family, dealers have access to all of Finch’s outdoor poly furniture collections (over 200 unique SKUs, available in over 780 color combinations), as well as custom designs and engraving services.

Finch Dealers enjoy flexible pricing, with the ability to set prices that best suit their market and business model within minimum advertised pricing guidelines.

Finch’s Dealer Portal provides access to fast-shipping in-stock inventory, along with everything needed to sell Finch furniture, including sales & marketing resources, a 3D furniture visualizer, and professional lifestyle photography.

Most importantly, dealers become members of the Finch Family of dealers, a supportive group of outdoor furniture experts who help one another grow and who find joy and purpose in delighting customers.

[Insert Testimonial from Fontana Outdoors – we’ve had them for 15 years. Finch Culture]

What kind of business makes a great Finch Dealer?

Finch’s dealer selection process is competitive and highly intentional. We work with business owners and sales teams who prioritize customer care and who embody Finch’s core values in their lives and work.

Those who Bring Joy to customers, team members, and fellow dealers.

Business owners who live with integrity not only in their sales, customer service, and leadership, but also in their dealings outside of the business.

Leaders who serve generously, those whose natural wiring is to go the extra mile.

In addition, Finch dealers must meet the following minimum requirements.

  • Must be located at least 25 miles away from any other Finch Dealer
  • Must abide by the Finch Brand Guide and Minimum Advertised Pricing guidelines
  • Must maintain a consistent record of on-time payment
  • Must maintain a strong reputation for customer service and sales support
  • Must have good credit history and positive business references

[Insert Testimonial from Mike at Land and Sea – matching our care for customer experience]

Does this sound like you?

For businesses that meet these criteria and align with Finch’s core values and passion for customer success, the process to become a dealer is simple.

1.

Request and Complete Your Dealer Application and Business References.

2.

Speak with Finch’s ownership to determine if it’s a mutual fit.

3.

Get started with your first order.

For a dealer who is the right fit, this process typically takes 2-4 months from the time you submit your application to the moment you’re ready to begin selling Finch furniture.

Hear From Current Finch Dealers

Geographic Service Areas for New Finch Dealers

If you’re interested in becoming a Finch Dealer, contact Finch or submit an application to find out if your area is currently eligible for your business to be set up as a dealer.

Frequently Asked Questions

No. We’re confident that you’ll love selling Finch, and that your customers will love buying Finch, but recognize that Finch may not be for everyone. As a Finch dealer, you may also carry other brands, so long as the different brands are not presented as a part of Finch’s collections.

No. As a Finch dealer, there are no order minimums or sales quotas required to maintain good standing.

Lead time varies by season and the nature of each order. Custom orders and orders placed during peak season (March-July) can expect longer lead times. Designated “Quick Ship” items and orders placed from Finch’s in-stock inventory can expect significantly shorter lead times. Historical averages are 4-8 weeks, with peak-season and custom-order lead times averaging 6-12 weeks.

Finch’s order management system provides dealers with estimated completion dates and production updates for each order placed.

Finch offers a robust 20-year residential warranty and a 5-year commercial warranty. We stand by our products and support dealers to do the same, offering repair and replacement support upon request.

Dealer Application Request Form

Complete the form below to receive an official dealer application from a member of Finch’s Dealer Support team. For questions, please contact [ALIAS]

Dealer Application Request
Which of Finch’s Core Values resonates most with you, and why?

[Insert Testimonial from Ricks Sheds – around 1:20 – custom orders and support]